Oriental Ego as a brand itself is born from the idea of assimilating Asian culture into modern streetwear. All our products and designs are inspired by a vast collection of Asian history and art, while also allowing itself to be influenced by newer fashion movements and western trends.

The name Oriental Ego encompasses the theme of the brand. The word 'oriental', defined as 'of Asian descent', speaks to the heart of our inspiration, Asian culture as a whole. And 'ego', another term for pride, embodies our pride in that culture.

As a brand, we are inspired by the harmony between tradition and innovation, honouring the richness of Asian culture while also reimagining it through the lens of contemporary streetwear. Every piece is an embodiment of pride and culture, but also acts as an invitation for others to join in that culture.